Role and function of the BBC
Private Broadcasters
- The BBC is a Public Service broadcaster
- BBC Trust exists to work in the interests of the license fee payer
- Their role is to 'Serve the public'
- Their remit is to inform, educate and entertain
- The charter is the constitutional basis for the BBC
- The BBC produces a wide range of products to meet the needs of all areas of society in line with its remit
- This outlines the duties of the trust and ensures that it acts within the public interest
- Products include:
- TV
- Radio
- Film
- Websites
- Publishing
- Merchandising
- Private Sector Broadcasters are not constrained by the same guidelines as the BBC
- They do not have a "Public Service" role and function
- Are profit making organisations-but may still have a public service responsibility built into their licenses (ITV,Channel 4 etc.)
- Are regulated by OFCOM
- Private broadcasters make money in a number of ways
- Private broadcasters must make healthy profits in order to continue broadcasting as they do not receive revenue from the tax payer like the BBC does
- They make their money from:
- Advertising revenue
- Sponsorship
- Reality TV
- Sale of programmes/productions
- Merchandising
- In Britain broadcasting is regulated by an independent authority called OFCOM
- Role and function laid out in the Communications Act 2003
- Accountable to Parliament
- Paid for by the industry and grants from government
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